15 JUNE 1974, page 15

Medicine

Caveat emptor John Linklater The most reassuring aspect of a new report (Health Care: The Growing Dilemma) which is shortly to be published bY McKinsey and Company Incor......

Advertising

Sweets— and sour words Philip Kleinman One thing about advertising which you might think its practitioners ought to be glad about — but which, human nature being what it is,......