Family Cars Sir William Morris opens up attractive possibilities when
he foreshadows the day when every well-conducted family will own a suite of cars, a large one for family use and smaller ones for the individual members of the household. But there is one little flaw in the picture. The cost of a car is not what is paid to acquire it. The middle-class family. might be able to run to two cars, or even possibly the imagined suite of cars, but when it means a suite of garages, a suite of taxes and a suite of insurance premiums, the prospect suddenly darkens. Enterprising manufacturers have tried hard to inculcate the two-cars-to-a-family doctrine in America, but it has broken down badly on taxation and insurance and M a less degree on garage space. The more taxation is transferred to petrol the easier it will be for a family to keep a small car for use where a small car suffices, as well as the more capacious five-seater. The manufacturers in such a case would increase their output and the waste of employing the large car with its high petrol consumption for odd journeys about town would be obviated.
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