Letters to the Editor
PUBLICITY FOR THE LEAGUE OF NATIONS
[To the Editor of the SPECTATOR.]
Sin,—May I ask your further indulgence in granting me a little more space in reference to Mr. Allison's recent article on the League of Nations ? Would it not be possible for a con- ference to be called by all the leading newspapers in England and abroad with the idea of arranging for each newspaper to devote one whole page of the daily or periodical issue for, say, three months to a simply drawn, easily worded advertising campaign, such as the average man .would readily understand, setting out the actual accomplishments and aims of the League, and then to have a public appeal for funds to cover the cost of, say, a nine months' advertising scheme on similar lines ?
I am particularly enthusiastic about this, as I think it is the only way of definitely establishing an interest in and knowledge of the League, and although I have calls upon me fully up to my income, I should be willing to guarantee, under a penalty, to collect at least £1,000 provided one hundred others would undertake to do the same.
In a recent discussion regarding the League of Nations, and the question of spending two million pounds, a personal friend of mine remarked : "Why, we could nearly build a battleship for that amount ! " Which remark clearly speaks for itself. I cannot conceive any difficulty in the above scheme from the political point of view, as all shades of Conservative, Liberal and Labour opinions are pledged to support the League, and the Press, which unquestionably affords the greatest adver- tising medium, could easily give this, the greatest of all services, to mankind.—I am, Sir, &c.,
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