19 JUNE 1941, Page 12

SHIPPING-SPACE FOR ADVERTISEMENTS.

Snt,—How much shipping-spate is being taken up bringing material into the country from which paper is manufactured to be used for Press and other advertising, having as its object the inducement of people to spend instead of to save? Many articles in very short supply are being constantly advertised, and firms are even using paper to advertise the fact that they cannot supply their products at all. E.P.T. at too per cent. is partly responsible for this. Firms are being urged " to advertise out of E.P.T.," and they are doing so. If advertising is making the slightest demand on shipping-space, it must surely not be allowed to continue.—Yours faithfully,

Wood Cottage, Highfield, near Wigan. DONALD GULLICK.