1 OCTOBER 1932, Page 2

The Copenhagen Exhibition The Prince of Wales, in opening the

British Trade Exhibition at Copenhagen last Saturday, said well what we must all feel, when he thanked the Danes for their enterprise and their courtesy. It is rare indeed for a foreign nation to organize a large exhibition of our products entirely on its own initiative, as Denmark has done in this case, and we shall be culpably neglectful of our own interests if we do not make the fullest use of so great an opportunity for increasing our export trade with the cultured Scandinavian peoples. As an example. of the careful work of the organizers, it should be noted that every item in the fine exhibit of English industrial art was specially chosen by a Danish expert, Herr S. E. Rasmussen, with an eye not merely to its intrinsic merit, but also to its appeal to Danish taste. A counterfeit of an old English village has been erected in the exhibition to give local colour. Five hundred English firms are represented at the stalls, and very substantial orders are being booked. Moreover, the Danish public is flocking in its thousands to the show. The Danish organizers have already done their part. It only remains for British manufacturers to do theirs.. Their indifference and inadaptability have let many such chances slip in the past.

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